Valerie Peck

Valerie is a diverse manager with more than 20 years of experience delivering bottom-line results. She heads a professional services firm that focuses on developing Marketing and CRM strategies and driving them through tactical execution. She is highly skilled in developing and executing marketing/relationship and sales strategies within both large scale and startup organizations. She specializes in the area of utilizing technology for strategic advantage. Her areas of expertise include all facets of relationship management, marketing optimization and customer-centric service. Acknowledged for developing BI/KM capabilities within corporations as well as professional services firms.

INDUSTRY AND CLIENT HISTORY

Financial Services/Health Care Insurance

• Blue Shield of CA
• Kaiser Permanente
• Sutter Connect
• Wells Fargo Bank
• Cal Savings S&L
• Bank of America
• Patelco Credit Union

Hi-Tech/Telecom

• Hewlett- Packard
• Microsoft BEA
• AMD
• Intel
• Genysis
• Aspect
• Pacific Bell
• AT&T Sprint
• MCI

Retail/Online Retail

• Bluefly.com
• Overstock.com
• GORP.com
• Nordstrom Limited Brands, Inc.

Other

•  USPS
• Nolo Press
• Houghton Mifflin

REPRESENTATIVE WORK HISTORY

• Peppers and Rogers Group – Partner
• PricewaterhouseCoopers – Director
• StorageTek (Teris)- Director of Marketing and Professional Services Strategy
• KPMG Information, Communications Entertainment Practice– Senior Manager
• Pacific Bell – SVP Financial Services, Director Market Management

EDUCATION

• Masters of Business Administration, University of Southern California
• Bachelor of Science in Business Administration, University of Southern California

SPEAKING ASSIGNMENTS/ AFFILIATIONS

• Internet World – Implementing 1to1 – Bottom and Top line Results
• Key 3 Conference – Best Practices in 1to1
• World Wide Aspect Communications Tour – Why is CRM Critical
• National Siemens Tour – CRM 101
• CRM Forum – How CRM will Change Your Organization
• eCRM Conference – The Future of eCRM